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One Minute Activist
September 2005
This month we ask PBS Station KVIE to be sure that
their "American Heartland" program is balanced, and not
merely propaganda bought and paid for by Monsanto.
One Minute Activist letters are
available on the bulletin boards at both stores. Or download
a printable version of this letter to print from your computer.
Text of September's One Minute Activist Letter:
Mr. David Hosley, President and
General Manager
KVIE
PO Box 6
Sacramento, CA 95812
September 2005
Dear Mr. Hosley,
I am writing to express my concern over the potential
for unbalanced coverage of American agriculture in the forthcoming
PBS series, "America's Heartland."
PBS bears a responsibility to present viewers
with a complete picture of the subject it is covering. Promotional
materials for "America's Heartland" indicate that the
program will feature farmers, ranchers, and others who embrace sustainable
food production techniques. I welcome the attention to these individuals
and commend their innovative approaches to agriculture. But I am
concerned that the series will present a misleading picture of these
innovators as the mainstream of American agriculture. In fact, the
reality is that the overwhelming majority of U.S. agriculture consists
of cropping systems dependent upon heavy applications of synthetic
chemical pesticides that can be harmful to human health, fertilizers
that pollute our waterways, and animal factories that squander medically
important antibiotics and further taint our air and water.
I am also worried about the portrayal of genetic engineering.
A series trailer shows a scientist extolling the virtues of genetic
engineering amidst idealized scenes of pastoral life, a clip that
could be mistaken for a Monsanto advertisement. You owe it to your
viewers to present the myriad reasons why most sustainable farmers,
and many consumers, shun genetically engineered crops. If program
sponsors object to a balanced portrayal of the debate surrounding
this controversial technology, it would be more honest to drop discussion
of the topic from the series than to present a one-sided view.
There is much to celebrate about the hardworking
people who grow the food that nourishes this country, and your series
is a unique opportunity to celebrate these people while increasing
public understanding of the serious issues facing American agriculture.
I admire the role public television plays in providing valuable
public education and quality programming, and so I encourage you
to uphold PBS's well-earned standard of independence and balance.
Please expand the scope of "America's Heartland" to include
views at odds with the interests of the series' sponsors.
Sincerely,
Name__________________________Signature___________________________
Address____________________________________________________________
Phone_________________email_______________________________________
Thanks to The Union Of Concerned Scientists
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